Blog

The LA Auto Show is kicking off shortly and the BMW of Salem staff is excited about what our favorite brand will bring to the stage, specifically the BMW i3 and the i8. While American enthusiasts will catch their first glimpse at the i3 at the event, the German general public is already behind the wheel of this revolutionary vehicle.

Now, we're certainly not spilling that detail to make Salem, OR drivers feel left…

Absolutely huge news to report here at BMW of Salem in Salem, OR, as our manufacturer has unveiled their incredibly highly anticipated BMW 2 Series coupe models, and because we have the aim of having these exciting and completely new BMW models in our Salem, OR showroom by early 2014, so we thought we would fill our valued area customers in on what they can expect, now that the production specifications have been made available…

What makes a brand one of the best in the world?  It's a complicated thing to determine, but every year, Interbrand decides who the best of the best is.  On the 2013 list, the succesful companies that you'd expect to see are at the very top: Google, Apple, Coca-Cola, and other household names.  Each one is a leader in its respective industry, and we're proud to say that BMW came in at number twelve on this highly regarded list.

BMW of Salem customers who are interested in the brand's M Performance models appreciate these vehicles because of their incredible power and road-hugging drivability.  While it's one thing to experience the inevitable adrenaline rush that is delivered behind the wheel of a M3, it's also nice to have real data to show just how well it performs.

BMW Group's sales numbers are finally in for the month of August, and the results show that it was yet another stellar month for the Bavarian automaker.  This is especially true when compared to last year's August sales results.  Read on to learn more.

Anticipation was high for the BMW i8 plus-in hybrid sports car, and when it finally made its debut at this month's Frankfurt Motor Show, it did not disappoint.  It's the Concept X5 eDrive, and it's a green car that we can easily imagine amidst the rest of our new model lineup here at BMW of Salem.

We've all been there.  You're talking on your smartphone, while simultaneously confirming your dinner plans via email, and suddenly, you lose your grip and your device summersaults until it ends up face down on the gritty sidewalk.  Grimacing, you pick it up, and inspect it for damage.  Luckily, there is none, and you breathe a sigh of relief and continue on your way.  How did you manage to escape a future spent viewing Instagram through scratches and cracks?  Gorilla Glass, that's how.

This year marks the 60^th of existence for the German Design Council, who each year, doles out prestigious awards to honor innovative design and outstanding communications innovative in the realm of automotive.

Fans of BMW will remember back in 2011 when the luxury automaker announced the creation of a new sub-brand.  It's now known as BMW i, and it's responsible for helping to mainstream the automaker's zero-emissions vehicles for fans of the brand both here in Salem, OR and all over the world.

You know those kids in high school who were just naturally gifted athletes, getting all of the trophies and ribbons in all the major sporting events?  We're starting to think the BMW is the same way, as its metaphorical 2013 trophy case is already getting pretty full and the year is only halfway through.   The latest award to go the luxury German car company was award at the Automotive Brand Contest, which is the only nonaligned, international design competition of its kind in the world.  At the competition, the German Design Council awards outstanding brands for impressive product and…